STRAX Reach · SMS, email and voice
Two-way SMS through Twilio or Clickatell
SMS reaches every handset. Reach sends through Twilio or Clickatell and files each reply against the client who sent it.
- Twilio or Clickatell
- Checked replies
- sms link codes
The channel every client already has
Choose the provider in one setting. Twilio replies arrive signed over the full webhook address; Clickatell reply callbacks carry a token you choose. Either way, Reach matches the phone number to a client and adds the message to their conversation.
Outbound messages go through the provider you picked, from your number or sender id. Applications register client numbers as digits, so the same record works across SMS, WhatsApp and voice.
For payment companies, SMS is often the channel of record for confirmations because every client can receive it. Reach keeps those confirmations on the same record as any chat that follows, so an agent answering a WhatsApp question can see the SMS the client is asking about.
Where it helps
One-time notices
Tell a client that a payment was received or a card was blocked, with replies handled by your team.
Collections reminders
Remind clients about an upcoming or missed payment and keep their answers on file.
Feature phone users
Serve prepaid clients who never installed a chat app.
Verification codes with context
Pair a one-time code with a short explanation, and let a client reply straight away when they did not ask for it.
What you need
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A Twilio or Clickatell account
With a number or two-way sender id for the countries you serve.
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Provider keys
Account id, sender and API key or auth token, stored in the STRAX credential vault.
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A public HTTPS address
For replies; outbound-only use needs none.
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Reach Core
The records and console the channel files into.
Good to know
Long messages are split by the provider and each part is billed. Keep automated notices short and move rich content to chat channels or email.
Questions
Can we switch provider later?
Yes, change the provider setting and fill in the other credential; client numbers and history stay as they are.
Do clients see a number or a name?
That depends on the sender you configure and on local rules. Two-way replies need a number that accepts replies.
What is still missing?
MMS and documents are the next step. Check the Clickatell reply fields against a live callback before go-live.
How are replies matched to clients?
By the phone number, stored as digits. A number linked to one client record always resolves to that client, whichever provider carried the message.
Read more
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The whole Reach family →
Reach Core and every channel package, with what each one needs.
Add SMS to Reach
Tell us which channels your clients use and we will plan the rollout with your team.
Premium Requires STRAX Reach - Core, which is licensed.
About this listing
| Version | 1.1.0 |
| Author | STRAX |
| Category | Communication |
| Published | 2026-09-24 |
What's inside
| Credential | 3 |
| Global variable | 2 |
| Workflow | 3 |
What happens on install
After the import, and only with your consent, the installer runs:
- Reach - Register Channel : Registers the SMS channel with Reach Core, disabled until its credentials are entered
Free listing
Install it from Feature Marketplace inside STRAX
It builds on STRAX Reach - Core, a premium package. Ask us for a quote to license it first.
Open Feature Marketplace
In your STRAX installation, open Feature Marketplace from the navigation.
Find "STRAX Reach - SMS"
Search or browse to this listing and review the contents disclosure; every package shows what it contains before anything runs.
Install
Choose Install, or "Customise with AI" to adapt the package to your environment first. No licence is needed for free listings.
Twilio and Clickatell are trademarks of their owners, named here only to identify the service this package connects to.
See it on your own systems.
A demo takes an hour, on your data landscape rather than ours.